By Steve It is unfortunate indeed that so many brave men and women are overseas and in harm’s way. Perhaps you were in the military and if so, you know how important it is to keep close to loved ones. … Continue reading →
By Steve I got my first order of the new Condé style iPhone covers just before Christmas and although time has been limited, they are definitely a hit. I offer all four colors: white, black and clear with black and … Continue reading →
By Steve I don’t usually copy other people’s work but this one is so good, I’ll make an exception. Credit goes to Sign and Digital Graphics Magazine (a Division of National Business Media). Although you could just read it yourself … Continue reading →
By Steve Over the years, I have tried hundreds of promotional campaigns. Some went gangbusters; some did pretty good and some did just so-so. But I have never had one fall on its face like my last “great idea”. I … Continue reading →
Posted in Sublimation Tips and Tricks
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Tagged advertising, bottom line., conde, Condé catalog, labels, marketing, Photo Gifting, photo-gifts, promotion, promotions, Sales, sublimation, test market
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By Steve We have talked about business cards before but here is one more thing I think is vital to a sublimation business – full-color business cards. Until recently, full-color cards were just too cost prohibitive for a small business … Continue reading →
By Steve Granted, I don’t sell many of them but I offer a heart shaped charm (sold by Conde) for $49.95. The charm costs me less than $10. Along the way, I learned how I could sell this innocent little … Continue reading →
By Steve When you are selling a product, wouldn’t it be nice if every customer always ordered two or four of everything they ordered? Think what that would do to your bottom line? Well, I don’t know how to guarantee … Continue reading →
By Steve One of the facts of life is that people don’t buy what they can’t touch. Each year, I spend thousands of dollars for my wife and I go attend the Las Vegas ARA Trade Show. Why? Because I … Continue reading →
By Steve After years of “just kind of coasting along” in the sublimation part of my own business, I realized it was time to ratchet things up again. I was missing too many opportunities and it was no one’s fault … Continue reading →
